Advertise Owner Direct - Holiday Lets In Norfolk

Direct bookings V's online travel agent sites ( OTAs)

All holiday let owners strive to increase direct / commission free bookings. There are a few direct booking sites in Norfolk the most prominent being glavenvalley.co.uk , but over the last 10 years the holiday let market has become increasingly competitive and the Online Travel Agent sites such as airbnb, Vrbo &  booking.com have now become powerful household names  and are overwhelmingly the market leaders in holiday let advertising.

Individual holiday cottage websites and unfortunately the direct booking sites  no longer appear prominently on google page rankings as are outcompeted by the websites of the OTA's  & major holiday let management companies. The larger holiday letting agents attract direct bookings but even they have to rely to some extent on OTA advertising.

Smart pricing  

Managing OTA advertising has become a complex matter, and there are sophisticated smart pricing tools that allow agents to tap into the real time price data of the Online Travel Agents they can see what rents are actually be achieved and adjust pricing by the day if necessary to out compete competitors. Gone are the days of weekly bookings only, visitors have grown used to booking short breaks especially in low season. These pricing strategies win the day and can react quickly to grab that booking before the average direct holiday let site has got out of bed.

Trusted brands

Not surprisingly potential guests trust the ' big name ' OTAs  such as airbnb ,booking.com & Vrbo, and along with instant automated booking systems , the majority of bookings in today's holiday let market are dominated by the OTAs

How to use the OTA's at lower cost

We offer owners an experienced & cost effective service for holiday rentals, we are not an automated online platform but a busy and friendly lettings team offering support and advice to our property owners. -  We channel manage our bookings on the best websites to advertise your holiday let such as Airbnb, Vrbo, and Booking.com to deliver a powerful advertising coverage for your holiday rental. We have flexible services to suit clients that range from multiple holiday let sites to single holiday cottage owners.

.Our holiday letting service includes:

• Airbnb, Vrbo, Booking.com & other major travel sites
• Smart Pricing included
• Rightmove included -  to attract longer winter lets (if required)
• Book Direct webpage included - created for your holiday let optimised for google listings
• Registered Safe Agent - giving confidence to  direct bookers
• Owner login to booking calendar
• Cleaners / manager automatically advised of each booking
• Full advice & back up - Are you ready for the proposed government  Holiday Let Registration  Scheme ?
• 7% PLUS VAT